Irons Visuals
Football is one of my greatest passions in life, and my team is West Ham United. I decided to combine my love for graphic design with my love for football by creating my own media page on Instagram and Twitter.
I post infographic content onto these pages weekly in the form of still frames and motion graphics sequences. My aim for this page is to gain a greater following and boost its reputation amongst the West Ham United fanbase and the football social media community.
The Sea Circus
Being a strong environmentalist I have always felt very strongly about the plastic pollution crisis. I came up with this idea: to write and illustrate a children's book that could captivate young minds.
If we can target their senses of imagination and empathy, is it possible that we can effect how they view their environmental responsibilities A 28 page story designed using Adobe Illustrator and Photoshop.
V-Land UK
In early 2022, I was doing some work as an Intern Graphic Designer for a recently launched magazine called V-Land.
My responsibility was to work closely with their social media and marketing teams. I produced digital content that fits their brand ethos such as instagram posts, stories and article content.
I was constantly monitoring social media and industry trends as part of this role as it ensured that I was able to contribute innovative campaign ideas.
Visual Communication - Branding Guidelines + New Record Release
As part of a university module, I developed a new record cover for the electronic jazz artist, Steve Spacek. I generated the mock-up product design for one of his releases.
For me, exploring different themes is key to achieving the correct aesthetic. I iterate many different styles before I have a fully
polished product.
Branding components surround us everyday in billboards, television or even when we use our smartphones.
There is theorem behind it that I find fascinating. Colour, texture and type can evoke emotion in people. There is a unique way that we connect with brands and there is a science behind it that I am learning more about as each day passes.
There is theorem behind it that I find fascinating. Colour, texture and type can evoke emotion in people. There is a unique way that we connect with brands and there is a science behind it that I am learning more about as each day passes.
I generated some additional promotional material for the release. I find it enjoyable to visualise how different branding concepts can be displayed in commercial scenarios.
As part of the same module, I developed this Branding guidelines document for the record company, Soul Brother Records.
There is plenty to consider when developing logotype, typefaces and colour palettes. When observing many branding guidelines documents, I find that they are so beautifully crafted, with careful consideration of what tone and style to adopt and if it matches the ethos of the company.
When working for clients, knowing what their core values are is essential to me. I believe that my ability to empathise and understand my task is a strong asset of mine when it comes to designing.